Web Design & Development Services

Your website is your most visible asset. It generates the greatest ROl. We welcome any CMS so let's upgrade the face of your brand.

Client-focused, customer-centric, creating website solutions that deliver tangible business results, Nexel's web developers helps brands the ever-changing digital landscape.

Services
Web Development Process

What Makes A Website Successful?

Aesthetics and design are vital. When design and content harmonize perfectly, the result is truly magical. However, a high-performing website achieves much more.
  • It loads quickly, is simple to update, and integrates seamlessly with existing systems.
  • It ranks well in search engines, boosting traffic.
  • It features visuals that align with your brand and keeps messaging current.
  • It is user-friendly, encouraging visitors to take action.
  • It is accessible to all users and functions smoothly on any device or screen size.
  • Its performance is easily measured and optimized

There are many essential factors in web design. A truly great site addresses all of them.

Our Web Design Expertise

User Experience (UX) Design

Our UX design strategy focuses on meeting the needs of your website's users. We aim to deliver a smooth browsing experience through intuitive navigation and site structure, fast page load speeds, accessibility for users with disabilities and responsive design for flawless performance on all devices.

User research

Understanding your users is central to our approach. We conduct thorough research to grasp the needs and preferences of your target audience. By creating personas-fictional profiles representing your users-we ensure that all design decisions are guided by these Insights. Regular user testing and feedback further refine our design to meet user expectations effectively.

User Interface (UI) Design

Nexel's Ul design expertise delivers visually captivating and user-friendly interfaces. We focus on consistent and engaging visual design elements, clear and concise typography for effortless reading, strategic use of color and imagery to boost branding, and seamless Integration of interactive elements and multimedia.

Wireframes

Wireframes are the unsung heroes of website design. Much like blueprints for a house, they outline the fundamental structure and layout before any details or decorations are added. Though they may not be the most visually exciting, their importance in shaping the final design is undeniable.

Design system

A design system for website design functions like a well-equipped toolbox for a carpenter. it offers designers and developers a set of premade components, patterns, and guidelines that ensure consistency. efficiency, and quality throughout the website. Think of it as a collection of reusable, Lego-like building blocks that fit together effortlessly to build beautiful and functional websites.

Visual mockups

Mockups turn abstract ideas into vivid visual representations. They transform wireframes and design concepts into detailed, visually appealing images, enabling everyone to see and understand the final product and the intended user experience. This clarity helps in spotting potential issues and refining the design before any coding begins.

Our Web Development Process

Our design and development process begins with research to identify both your needs and those of your customers. We advocate for a collaborative, data-driven approach that enhances revenue and visibility for our clients.

Onboarding, Discovery & Goal Setting

  • Evaluate your current website: Examine user data, SEO performance, broken links, and visual inconsistencies.
  • Research your target audience: Identify their needs, pain points, and online behavior.
  • Establish your website goals: Enhance lead generation, increase sales, boost brand awareness, and more.
  • Create a website roadmap: Detail key features, content strategy, and projected timeline.

Design & User Experience (UX)

  • Wireframe and prototype: Develop low-fidelty layouts to map out the website's structure and navigation.
  • Design the Visual Elements: Establish the color scheme, typography, imagery, and overall brand aesthetic.
  • Optimize UX: Ensure smooth navigation, intuitive interactions, and effective calls to action.
  • Collect Feedback and Iterate: Gather input from stakeholders and users throughout the design process to refine and improve.

Development & Content Creation

  • Select Your Technology Stack: Choose the programming languages and frameworks suited to your website's requirements.
  • Develop the Website Backend: Set up databases, security protocols, and the content management system (CMS).
  • Implement Website Features: Develop all necessary functionalities, including forms, logins, e-commerce capabilities, and more.
  • Produce High-Quality Content: Craft compelling copy, optimize it for SEO, and create relevant visuals.

User Acceptance Testing & Launch

  • Conduct Comprehensive Testing: Verify compatibility across devices and browsers, ensure all functionalities work correctly, and assess the user experience.
  • Carry Out Internal and User Testing: Collect feedback to identify and address any potential issues.
  • Launch the Website: Manage a seamless transition from the old site to the new one.
  • Monitor Performance: Track user engagement, traffic, and conversions to evaluate success.

Maintenance & Optimization

  • Ongoing Website Optimization: Perform A/B testing, analyze data, and make continuous enhancements.
  • Regular Content Updates: Keep your website current with new blog posts, product details, and case studies.
  • Ensure Website Security: Implement updates, carry out backups, and monitor for potential threats.
  • Adapt to Emerging Trends: Stay informed about digital marketing trends and adjust your website as needed.
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Tailored Web Development & Design Solutions Integrated with Growth Strategies

Redeveloping your website is a significant decision that demands a thorough understanding of your business goals and the issues you're aiming to address. That's why we avoid a one-size-fits-all approach to UX/Ul design and web development. After we identify your specific needs, we'll create a tailored web development plan to ensure those needs are effectively met.

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The perfect website for your business, delivered at just the right time

We recognize that a complete website overhaul isn't always the best solution. We are committed to offering practical solutions to our clients and will honestly advise if a new site isn't necessary. By maintaining a technology-agnostic approach, we are better positioned to find the right fit for your business. We have extensive expertise in WordPress, Drupal, WooCommerce, and Strapi.

Let's assemble your team

Getting started should be effortless and clear-cut.

Schedule a call
Explanatory Call

Share details about your budiness, the challenges you're facing, the assistance you need, and your goals. We'll begin developing solutions tailored to your need.

We'll scope the work

Within the next week, we will start developing your proposal ro address the business goals outlined in our initial conversation. We'll arrange a meeting to walk you through our complete process and provide an overview of the expected timeline.

Game on!

Your team is in place and we're ready to launch your project. We value performance measurement and will keep you updated throughout the entire process.